2011-12 North America Small and Medium Business Market Opportunity Assessment

The North-America Overview survey captures a comparison of U.S. and Canada current deployment and future plans pertaining to budgets, spending, usage, channels, service and support, hardware devices, software, applications and services—across a range of IT, telecommunications and Internet products and services. This study tracks firmographics, decision making, business processes and outsourcing, attitudes and strategic planning activities of MBs.

It examines the ICT usage and deployment, economic influences, and the market opportunity assessment among SMBs, as well as an overview of the growing impact of mobility on the SMB market.