The U.S. SB Overview survey captures current deployment and future plans pertaining to budgets, spending, usage, channels, service and support, hardware devices, software, applications and services—across a range of IT, telecommunications and Internet products and services.
This study tracks firmographics, decision making, business processes and outsourcing, attitudes and strategic planning activities of SBs. We’re seeing a confluence of factors that are giving cloud and mobility adoption stronger momentum among SBs. Additionally, Social media is now a mainstream influence vehicle. This study also assesses the impact social media has on buying behavior, as well as examining purchase channel preferences/ Routes to Market (RTM) for a broad array of ICT solutions.