Access Markets International (AMI) Partners, Inc.,

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Security Market Assessment

For over 19 years, AMI has tracked the SMB ICT usage and spending with annual end-user surveys in order to provide the most complete view of the security market.

Global SMB Security Market Assessment
•    SMB Global Addressable Market Overview
•    SMB Characteristics and Security Drivers
•    Worldwide SMB Security and Cloud Market Opportunity by region
•    Mobility - The top security challenge for ICT Management
•    Security Solution Uptake & Demand (On-premise, IaaS Security & Managed Services)
•    Security Brand Usage & Preferences
•    Targeting the SMB Security Market: Segment Opportunities, Decision Making, Information Sources & Channels

Key Questions Answered
•    What is the total SMB market opportunity for security products and services and how fast is it growing?   
•    What security solutions are experiencing the greatest uplift?
•    What is driving security solution adoption?
•    What are the areas of SMB ICT usage that have the greatest impact on security?   
•    What is the role being played by mobility, social media and the Cloud?
•    How important will the Cloud become for security solutions and over what time frame?
•    Where do SMBs buy security products?   
•    How important are security considerations to SMB decision makers, who are these BDMs and how do we reach them?

Study Methodology:
•    Based on extensive primary research studies with key BDMs and TDMs in leading geographies including: Australia, Brazil, Canada,
      China, France,  Germany, India, Indonesia, Japan, Korea, Malaysia, Mexico, Singapore, UK, and US.
•    Nationally representative within each country with a projectable sample mix of employee size and vertical industries

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To learn more about how we can address your specific business needs, please contact us.

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