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Cloud Services Practice

AMI’s deliverables provide a deep dive into the topic of Cloud Services in the SMB market. Two syndicated reports are available in multiple countries.

SMB State of the Cloud Market Overview
•    Drivers of cloud adoption
•    Business profile:  firmographics, revenues, and impact of the economy
•    IT/Telecom solutions profile: current and planned usage
•    Cloud-enabling platforms, devices, and infrastructure: current and planned usage
•    Cloud services applications adoption and opportunity assessment: Software and Infrastructure as a Service and Remotely Managed Solutions
•    Channel purchase preferences

SMB Cloud Playbook: Strategic and Tactical Go-To-Market Planning Guide
•    Marketing Strategy and Go-To-Market recommendations: cloud value propositions and target market segments    
•    Cloud Services Market Sizing and opportunity assessment by cloud services type: current usage and interest
•    Bundling: preferences by market segment, preferences driven by offerings
•    Routes to Market

Key Questions Answered
•    Why are SMBs driven to purchase cloud solutions?  
•    Which SMB segments are at the forefront of cloud services adoption?
•    What is the size, growth, and revenue potential of the cloud market?
•    What technology hardware, software, telecom, services, and cloud solutions are SMBs using today? What will they use in the future?
•    Where do SMBs purchase technology solutions?
•    How can my company go to market with compelling cloud offerings?

Study Methodology:
•    23 geographies including: Australia, Brazil, Canada, China, France, Germany, India, Indonesia, Italy, Japan, Korea, Malaysia, Mexico, New Zealand, Philippines, Russia, Singapore, Spain, Thailand, Turkey UK, US, Vietnam
•    Extensive primary research in each country; 35-40 minutes online surveys
•    Business and Technology Decision Makers
•    Nationally representative; mix of employee size and vertical industries

Click here to download a brochure.


To learn more about how we can address your specific business needs, please contact us.

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