As the small and medium business demand for cloud services continues to accelerate, vendors are finding it increasingly challenging to support their partners in the migration to a cloud based business model. To this end, AMI is introducing its Partner Transformation and Enablement Program. This program will provide vendors' partners with an actionable blueprint and go-to-market resources to be successful in selling cloud and hosted solutions to their target SMB customers.
The objective of the program is to deliver unique and focused strategic guidance to channel partners to enable them to successfully transition from traditional “resellers” to more fully transformed cloud based “service providers”.
The program is flexible and can be customized to focus on the vendor’s key solutions, ranging from:
- Software-as-a-Service (SaaS)
- Hosted Security
- Hosted Business Applications
- Hosted Communications
- Productivity and Collaboration
- Infrastructure-as-a-Service (IaaS)
Once the solution area(s) is the selected, we’ll work with vendors to align the program to help partners win in the SMB space. The program has four main components, each leveraging AMIs rich assets and knowledge capital. These resources can be delivered in a variety of ways depending on the size of the partner audience. The resources that would be provided include:
- Planning & Opportunity Pinpointing
- SMB Targeting
- Selling & Lead Generation
- Business Transformation
The program is highly customizable and can be tailored around specific partner types (such as VARs, ISVs, MSPs) and audience size (one-to-many vs. one-on-one). To learn more about the program and how AMI can help partners transform their business please contact us at email@example.com.